What is Life on Track?
Life on Track is a habit and routine tracking app inspired by bullet journal pixel tables. It allows users to track their daily lives in a visually engaging way, decorate their virtual journal with stickers, and share their progress with friends.
Problem
Users currently rely on traditional habit tracking methods such as pen-and-paper journals or generic digital apps. The drawbacks of these old solutions include their inability to engage users visually, limited customization options, and lack of social sharing features.
Solution
A habit and routine tracking app that allows users to track their daily lives in a visually engaging way, decorate their virtual journal with stickers, and share their progress with friends. Core features include pixel-inspired tables for tracking, customization with stickers, and social sharing capabilities.
Customers
Individuals interested in self-improvement, organization, and productivity. Likely demographics include millennials and Gen Z who are tech-savvy and prefer visually appealing apps. They may also include bullet journal enthusiasts and people looking for a social aspect in habit tracking.
Unique Features
The unique combination of bullet journal inspiration with digital functionality, allowing for visual engagement, customization with stickers, and the ability to share progress socially.
Market Size
The global habit tracking apps market was valued at approximately $550 million in 2022, with expectations for significant growth due to increasing digitalization and a focus on personal development.
