
What is eff.today?
eff.today won’t save the day. But you don’t have to hold it all. It won’t be left unread. It will be answered. And you won’t have had to tell a soul. Feel what you feel. This doesn’t judge or watch. Anonymous by architecture. Made to help—not fix—you.
Problem
Users experiencing overwhelm and emotional distress lack anonymous, judgment-free platforms to express their feelings, leading to unresolved emotions and isolation.
Solution
A digital tool where users can anonymously share their feelings and receive supportive, AI-generated responses, designed to offer non-intrusive emotional assistance without requiring identity disclosure.
Customers
Individuals facing stress, anxiety, or burnout, such as students, remote workers, and freelancers seeking confidential emotional support.
Unique Features
Anonymous-by-design architecture, AI-driven empathetic responses focused on acknowledgment rather than fixing issues, and zero user data retention.
User Comments
Provides safe space for unfiltered expression; Non-judgmental interactions; Simple and calming interface; Helps alleviate anxiety discreetly; Feels less isolating.
Traction
Launched on Product Hunt with 500+ upvotes; 10,000+ active users; featured in mental health newsletters with 50,000+ subscribers; founder has 2K+ followers on X.
Market Size
The global mental health apps market is projected to reach $4.4 billion by 2026, growing at a CAGR of 16.5% (Source: Grand View Research).