What is The Likeness?
What if we could see our favorite humans in movies, games, and ads, all while they get paid for it? That's the vision for The Likeness: a marketplace that enables individuals to protect and monetize their likeness while collaborating with brands and companies.
Problem
Individuals lack control and face difficulties in monetizing their likeness for use in movies, games, and ads, potentially missing out on revenue opportunities. The drawbacks include missing out on lucrative opportunities and lack of protection for one's digital persona.
Solution
The Likeness is a marketplace platform that enables individuals to license and monetize their likeness while collaborating with brands and companies. Users can control the use of their digital persona in various media formats, ensuring they are compensated for their image.
Customers
The target customers are actors, celebrities, influencers, and any individuals interested in monetizing their likeness for use in movies, games, and advertisements.
Unique Features
Unique features include an integrated marketplace for licensing personal likenesses, protection measures for participants' digital personas, and a streamlined process for connecting individuals with brands and companies.
User Comments
No user comments data available as the product information does not include user comments or reviews.
Traction
No specific traction data available as the product information does not include details such as number of users, revenue, or product milestones.
Market Size
No direct market size data available; however, the global digital content marketplace, which includes the licensing of likenesses, was valued at over $100 billion in recent years.