What is CalmNest: Sleep & Relax?
Most sleep apps track or play sounds — CalmNest helps you actually fall asleep. Instead of data or noise, it gently guides your breathing, dims the screen as you slow down, and softly transitions into sleep mode when you stop interacting. Your phone becomes a calm companion, not a distraction. It’s made for people who can’t stop scrolling at night — a simple way to unwind and truly rest.
Problem
Users struggle to fall asleep due to over-reliance on sleep apps that only track data or play noise, leading to continued phone scrolling and distractions instead of rest.
Solution
A mobile app that guides breathing patterns, dims screens progressively, and auto-transitions to sleep mode when users stop interacting, turning phones into calming sleep aids.
Customers
Adults (18-45) experiencing insomnia or nighttime phone addiction, particularly tech-savvy urban professionals seeking digital wellness tools.
Unique Features
Interactive breath guidance syncs with screen dimming; automatic sleep mode activation detects user inactivity to prevent distractions.
User Comments
Effectively reduces bedtime scrolling
Simpler than meditation apps
Gentle transition to sleep
No overwhelming data/metrics
Minimalist design promotes calmness
Traction
1,500+ Product Hunt upvotes
5,000+ registered users within 3 months of launch
Featured in Apple App Store's Wellness category
Market Size
Global sleep aid app market valued at $2.09 billion in 2023, projected to grow at 15.4% CAGR through 2030 (Grand View Research).
