PH Deck

Users struggle to fall asleep due to over-reliance on sleep apps that only track data or play noise, leading to continued phone scrolling and distractions instead of rest.

iOS users trying to track their sleep have to rely on wearables or other external devices. Many find such devices cumbersome or inconvenient. Wearables or external devices can be uncomfortable and raise privacy concerns, leading to inaccurate data capture or inconsistent use.

Users are looking for ways to create a calming environment for themselves or their infants, but traditional methods like playing lullabies or using physical noise machines can be inconvenient or not effective for everyone. The drawbacks include the need to constantly set up or maintain these devices and a lack of customization in sound options.

Users seeking relaxation and focus struggle with fragmented tools that lack integration of music, visuals, and guided sessions. Fragmented tools that lack integration

Users need wearable devices like smartwatches to track sleep, which requires wearing uncomfortable gadgets during sleep and additional costs for wearables.

Users might struggle to maintain focus and track their work and productivity sessions effectively.

Users struggle with non-specialized timers or manual tracking methods for managing focus and rest intervals, leading to inconsistent routines, distractions, and lack of progress insights.

Users struggle to optimize their sleep schedule due to lack of awareness about recommended sleep hours for their age group and the ideal bedtime and wake-up time.

Users struggle with distractions and maintaining focus during work/study, using generic music apps or basic focus tools that lack integrated productivity tracking and habit-building features.

Users struggle with inaccurate sleep tracking using traditional methods that only measure time spent in bed, leading to incorrect sleep duration data due to delays in falling asleep or nighttime awakenings.