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Don't Work
10-part series exploring: what happens when you don’t work?
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Problem
Lack of understanding and exploration of personal identity beyond work
Solution
An exploration series challenging the concept of personal identity tied to work through a 10-part series, 'Don't Work', by a recovering startup executive.
Customers
Professionals seeking to redefine their identity and purpose beyond work responsibilities
Unique Features
The series provides a unique narrative that challenges the traditional narrative of work defining one's identity.
Market Size
Market size cannot be determined as it is a content-based series and not a product with a direct revenue model.