
What is What I Actually Want?
Everyone loves receiving gifts, but let's be honest, guessing what someone actually wants is tough. We built What I Actually Want to make gift-giving simple, personal, and fun.
Problem
Users struggle to guess what someone actually wants for special occasions, leading to generic or unwanted gifts and reduced satisfaction for both givers and recipients.
Solution
A digital gift registry platform where users create personalized wishlists, share them with others, and let contributors purchase desired items. Core features: curated wishlists, collaborative gifting, and integration with e-commerce platforms.
Customers
Event planners, brides/grooms-to-be, parents organizing birthdays, and individuals celebrating milestones like graduations or retirements. Demographics: ages 25–45, tech-savvy, middle-to-upper income.
Unique Features
Focus on life events beyond weddings, seamless integration with multiple retailers, and privacy controls for wishlist visibility.
User Comments
Saves time selecting gifts
Reduces awkwardness in asking preferences
Intuitive interface
Supports group gifting
Wishlist customization is flexible
Traction
Launched in 2024, 10k+ registered users, partnered with 50+ retailers, $25k MRR, founder has 2.3k followers on X.
Market Size
The global gift registry market was valued at $8.2 billion in 2023, driven by rising spending on weddings ($160B/year in the US) and experiential gifting trends.