What is VSCO: Photo Editor?
VSCO is a creative photo and video editor for artists and storytellers. Use high-quality filters, precise editing tools, and a vibrant creative community to express your style. Capture, edit, and share your vision — all in one elegant app.
Problem
Users need powerful photo editing tools but existing solutions are either too complex or lack community engagement. Complex tools and lack of community engagement
Solution
A mobile app that combines high-quality filters and precise editing tools with a vibrant creative community. Users can edit photos, apply AI-powered presets, and share their work, e.g., VSCO’s "Minimal" preset and collaborative challenges.
Customers
Photographers, content creators, and social media managers seeking professional-grade mobile editing and community-driven inspiration.
Unique Features
Curated high-quality presets inspired by film photography, integrated social platform for sharing, and subscription-based access to exclusive tools and educational content.
User Comments
Easy-to-use presets elevate mobile photography
Community inspires consistent creative growth
Subscription unlocks advanced editing features
Minimalist interface reduces clutter
Regular challenges foster engagement
Traction
5M+ downloads on Google Play, 200+ presets, $19.99/year subscription, featured in Apple App Store’s "Essentials" list
Market Size
The global mobile photo editing app market is projected to reach $4.5 billion by 2028 (CAGR 6.2%), driven by social media content creation demand.
