What is TRC — Virtual Try-on and AI shop?
TRC.Works is an AI-powered fashion platform for both shoppers and brands. Try on clothes virtually, get smart style recommendations, and access detailed product analytics. Style meets intelligence — for better shopping and smarter selling.
Problem
Users experience difficulties trying on clothes physically or through basic online images, leading to high return rates due to incorrect sizing or style mismatches, and brands lack detailed insights into customer preferences for inventory optimization.
Solution
An AI-powered fashion platform where shoppers virtually try on clothes via AR/AI and receive style recommendations, while brands access real-time analytics on customer behavior and preferences (e.g., heatmaps of product interactions).
Customers
Online fashion shoppers (ages 18-45, tech-savvy, active on e-commerce platforms) and fashion brand marketers/merchandisers seeking data-driven inventory decisions.
Unique Features
Combines virtual try-on with AI-driven style recommendations and granular product analytics (e.g., dwell time on specific clothing items) for both shoppers and brands.
User Comments
Reduces return rates by 50%
Makes online shopping interactive and accurate
Saves time for fashion brands in trend analysis
Easy integration with existing e-commerce platforms
Highly responsive AR visualization
Traction
Featured on ProductHunt (exact vote count unspecified)
Integrated with 50+ fashion brands (as per website claims)
Used by over 100k shoppers monthly (self-reported)
Founder has 8k LinkedIn followers
Market Size
The global virtual try-on market is projected to reach $10 billion by 2027 (Grand View Research, 2023)
