What is The Official MTA App?
We’ve made big changes based on feedback from riders 📱 The revamped version gives quicker access to: ⏱️ Real-time arrival info + live bus tracking 🚇 Multi-modal trip planning 🛗 Accessible travel info + reservations ✍️ Easy ways to give feedback or get help
Problem
Users need reliable and efficient means to access transit information for metropolitan transportation systems. The older apps or solutions were often slow, had outdated info, and lacked integrated features for multi-modal trip planning. The slowness and outdated information were the main drawbacks.
Solution
The product is a mobile app designed as MTA’s official all-in-one tool. Users can get real-time arrival information, live tracking of buses, plan trips across different modes of transportation, find accessible travel options, and easily provide feedback or get assistance. The real-time updates, live bus tracking, and multi-modal trip planning are core features.
Customers
The primary users are daily commuters, tourists, and anyone needing to navigate the MTA's transit systems. This includes individuals with accessibility needs and those planning complex multi-modal journeys. The daily commuters and tourists are key persona.
Unique Features
Its integration of real-time updates, multi-modal trip planning, accessibility-focused features, and live bus tracking in one streamlined application sets it apart from other transit apps.
User Comments
Users appreciate the real-time updates.
Live bus tracking has significantly improved user satisfaction.
Feedback on the accessibility features has been overwhelmingly positive.
Some users noted occasional glitches with the app's new features.
Overall, the app has received high praise for its utility and user-friendly interface.
Traction
The redesigned app has garnered a large user base, significantly increased daily active users since its launch, and received positive press coverage. Specific numbers regarding users or revenue are not publicly available.
Market Size
The global market for transit apps is expected to grow, driven by increasing urbanization and the need for sustainable travel options. The global digital map market, a related industry, is valued at $9.34 billion in 2022.
