What is Stormy?
Stormy is an AI agent for influencer marketing. Give it a brief + budget; it finds the right YouTube/TikTok creators from public data, scores fit, drafts/personalizes outreach, sends DMs/emails, tracks replies, and helps you negotiate to close—fast, end-to-end
Problem
Users currently manually identifying suitable influencers, crafting personalized outreach, and managing negotiations, leading to slow, resource-intensive campaigns with inconsistent creator selection.
Solution
An AI-powered influencer marketing platform where users input campaign briefs/budgets to automate creator discovery, outreach personalization, DM/email sending, reply tracking, and deal closing – exemplified by automatic identification of TikTok creators matching brand aesthetics.
Customers
Marketing teams and brands in e-commerce, consumer tech, and DTC industries who run frequent influencer campaigns and prioritize scalable outreach.
Unique Features
End-to-end campaign automation combining creator matching (via public data analysis), AI-drafted hyper-personalized messaging, and real-time negotiation support within one platform.
User Comments
Reduces influencer sourcing time by 70%
Doubled campaign reply rates vs manual outreach
Effectively filters low-fit creators via scoring
Simplifies budget negotiations
Requires minimal human intervention after setup
Traction
Newly launched on Product Hunt (specific metrics unavailable from provided links; comparable influencer tools like HypeAuditor report $4M+ ARR)
Market Size
The global influencer marketing platform market is projected to reach $21.1 billion by 2028 (Grand View Research, 2023).
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