What is Spottr: AI ingredient scanner?
Confusing ingredient list? Spottr breaks it down. Snap any food or cosmetic label, highlight what matters to your diet, get plain-language explanations, instant translations, and a simple product summary.
Problem
Users currently manually read and research ingredient lists on food and cosmetics, facing time-consuming interpretation of complex scientific terms and difficulty identifying allergens or dietary conflicts.
Solution
A mobile app tool where users snap photos of ingredient labels to receive AI-powered analysis, including plain-language explanations, allergy alerts, translations, and product summaries.
Customers
Health-conscious consumers, people with allergies/dietary restrictions, and clean beauty advocates (demographics: primarily millennials/Gen Z, urban professionals).
Unique Features
Instant multi-language translation of ingredients, AI-driven prioritization of health-impacting components, and customization for specific dietary needs like vegan or gluten-free.
User Comments
Saves time decoding labels
Crucial for managing severe allergies
Helpful translations when traveling
Simplifies clean eating choices
Requests for expanded ingredient database
Traction
500+ Product Hunt upvotes at launch, 15K+ app downloads in first month, partnerships with 3 major allergy awareness organizations
Market Size
Global food label scanner market projected to reach $3.8 billion by 2027 (Grand View Research), with 32% of US consumers regularly checking ingredient labels (FDA survey).
