What is Sparks?
Sparks is a smart dating companion designed to help you make better relationship decisions. By asking personalized questions based on your values and preferences, Sparks helps you objectively evaluate your dates, track compatibility, and avoid emotional bias.
Problem
Users struggle to objectively evaluate dates and track compatibility due to emotional bias and lack of structured assessment methods when relying on self-reflection or generic dating advice
Solution
A relationship decision-making tool that uses personalized questions based on users' values and preferences to evaluate dates, track compatibility metrics, and provide objective insights through a mobile/web app interface
Customers
Singles actively dating (primarily ages 25-40) who use dating apps like Tinder/Bumble but want deeper compatibility analysis, relationship-focused millennials/Gen Z seeking data-driven match evaluation
Unique Features
AI-generated personalized questioning system adapts to user responses, Compatibility dashboard with tracked metrics over time, Emotional bias detection algorithm
User Comments
Helps avoid repeating past dating mistakes
Surfaces dealbreakers early in relationships
Makes me ask questions I wouldn't think of myself
Reduces post-date confusion about compatibility
Feels more scientific than swiping apps
Traction
Launched 3 months ago with 1,200+ beta users, $8k MRR from premium features, 4.8/5 rating from 93 PH reviews, Founder has 2,300 LinkedIn followers
Market Size
The global online dating market was valued at $9.65 billion in 2023 (Statista 2023), with compatibility-focused apps representing 38% market share
