What is Shoppable Image Hotspots?
Improve store design w/ clickable hotspots for images to highlight products (w/ custom info popup)
Problem
In the current situation, users have standard e-commerce images that do not provide interactive elements, leading to a static and less engaging shopping experience. The drawbacks of this old situation include users having limited options to engage customers directly on images, which means potential missed sales opportunities and less dynamic product presentation.
Solution
An interactive design tool that enables users to add clickable hotspots on images. With this tool, users can highlight products within images using custom informational popups, enabling a more interactive and engaging user experience.
Customers
E-commerce business owners, digital marketers, and online store managers looking to improve conversion rates and enhance user interaction through engaging and dynamic image presentations.
Unique Features
This product's unique feature is its ability to transform static images into interactive shopping experiences, complete with custom info popups and clickable hotspots that direct customers towards more detailed product information.
User Comments
Customers appreciate the increased engagement on product images.
Users find the platform easy to integrate with existing e-commerce infrastructure.
There is positive feedback on the flexibility of custom popups.
Some users have noted an increase in conversion rates.
There are suggestions for more customization options in design.
Traction
The product has been released on ProductHunt with new features such as custom info popups for enhanced user interaction. However, specific data on user numbers, revenue, or financing is not readily available.
Market Size
The global interactive display market, which includes technologies used for interactive shopping experiences, was valued at approximately $18.3 billion in 2021 and is expected to grow at a CAGR of about 8% from 2022 to 2030.
