What is Segwise?
Automatically tracks and monitors every data point in your MMP everyday. You'll receive daily alerts on campaigns and creatives that are impacting your ROAS or behaving unexpectedly. Start your free trial in 2 mins - no engineering or credit cards needed.
Problem
Users struggle to manually track and monitor every data point in their Mobile Measurement Partner (MMP) daily, leading to missed issues affecting their Return on Advertising Spend (ROAS).
Solution
Product Form: Dashboard tool
Core Features: Automatically tracks and monitors every data point in the MMP daily; provides daily alerts on campaigns and creatives impacting ROAS or behaving unexpectedly.
Examples: Receive daily alerts on campaigns, creatives affecting ROAS, and unusual behaviors without the need for engineering or credit cards.
Customers
User Persona: Digital marketing managers, performance marketers, and mobile app ad campaign managers.
Unique Features
Automatically tracks and monitors every data point in the MMP daily
Provides daily alerts on campaigns and creatives impacting ROAS or behaving unexpectedly
Requires no engineering or credit card information for a free trial
User Comments
Saves me hours of manual tracking and alerts me to issues I didn't know were affecting my ROAS
Simple setup process and clear daily alerts make it easy to stay on top of campaign performance
No credit card needed for the trial is a big plus for smaller teams on a limited budget
Great value for the features provided compared to other similar tools in the market
Highly recommended for anyone serious about optimizing their mobile ad campaigns
Traction
Growing user base with positive feedback on ease of use and effectiveness
Increasing number of sign-ups indicating a rising demand for automated MMP tracking solutions
Market Size
$13.5 billion was the estimated value of the mobile ad spend market in 2021, indicating a significant demand for solutions optimizing ROAS.
The mobile ad spend market is expected to continue growing at a rapid pace, with an increasing number of brands and businesses investing in mobile advertising.
