What is Sara-Mara?
Sara(사라) means ‘Just buy it’ in Korean. She’s your AI shopping assistant, here to help you decide whether to purchase an item you’re considering. On the other hand, Mara(마라) means 'Don't do that' in Korean. And ㅗhe acts exactly the opposite of what Sara does.
Problem
Users struggle with indecision when considering whether to purchase an item, leading to uncertainty and potential regret.
Solution
The product is an AI shopping assistant in the form of Sara and Mara, helping users decide whether to buy items. Sara encourages purchases, while Mara advises against them.
Customers
Online shoppers seeking assistance in making purchase decisions.
Unique Features
Offers contrasting AI personalities (Sara, the encourager, and Mara, the discourager) to provide balanced opinions on purchase decisions.
User Comments
Easy to use and helps with decision-making.
Love the concept of having two opposing AI assistants.
Convenient tool for online shopping dilemmas.
Traction
The product has gained over 5,000 users within the first month of launch.
Market Size
The global AI in retail market was valued at $1.8 billion in 2020 and is expected to reach $7.8 billion by 2027, with a CAGR of 23.9%.
