What is Protocol?
Track your eating habits, get coaching on hitting your goals, track progress with AI powered coaching that actually moves the needle. Instead of passively tracking what you ate, Protocol coaches you to help you hit your goals.
Problem
Users manually track eating habits but struggle to achieve nutrition goals effectively due to passively tracking without actionable guidance, leading to stagnant progress.
Solution
AI-powered nutrition coaching platform where users receive real-time adaptive coaching, meal tracking, and progress analysis, e.g., personalized feedback on macros and habits.
Customers
Fitness enthusiasts, athletes, dietitians, and individuals seeking structured nutrition plans to optimize health or performance.
Unique Features
AI dynamically adjusts recommendations based on user behavior and goals, bridging the gap between passive tracking and actionable outcomes.
User Comments
Simplifies nutrition planning
Coaching feels personalized
Helps maintain consistency
Visible progress tracking
Reduces guesswork in diets
Traction
Launched in June 2024, featured on Product Hunt with 1.2K+ upvotes; founder @jamesb has 3K+ followers on X.
Market Size
The global nutrition apps market is projected to reach $15.6 billion by 2027 (Statista, 2023).
