
What is Primer?
Primer agents are experts on your product and give live, personalized walkthroughs like your best team member – from sales to support – but in any language, 24/7. We founded Primer on a simple belief: every product should come with an expert on tap.
Problem
Users rely on human team members for product demos, onboarding, and support, which limits availability to 24/7, restricts language options, and scales inefficiently with growing customer bases.
Solution
AI agents (demo/onboarding/support tool) that provide live, personalized product walkthroughs in any language 24/7, acting as virtual experts for sales, customer success, and support teams. Examples: automated customer onboarding flows and real-time product demos.
Customers
Sales representatives, customer support agents, and product managers at SaaS companies needing scalable, multilingual customer education and engagement solutions.
Unique Features
AI agents mimic human expertise with contextual understanding, operate in multiple languages simultaneously, and integrate seamlessly with product workflows for real-time assistance.
User Comments
Transformed customer onboarding efficiency
Reduced support ticket volume significantly
Borderless multilingual capabilities impress global clients
Easy integration with existing CRM systems
Human-like interactions boost conversion rates
Traction
Used by 400+ teams including SaaS startups and enterprises, integrated with major platforms like Shopify and Salesforce, $2.5M seed funding raised in 2023
Market Size
The global customer support software market reached $20.3 billion in 2023 (Grand View Research), with AI-powered solutions growing at 34% CAGR through 2030.


