What is Playlist in a Bottle by Spotify?
What songs would you put in a time capsule for your future self? Create your Playlist in a Bottle to be locked away until the New Year 2024. ⠀ To send your future self a musical time capsule, scan the QR code.
Problem
Users struggle to capture and preserve specific moments or emotions associated with music, making it difficult to reconnect with past selves or reminisce about past periods.
Solution
A digital platform allowing users to create a 'Playlist in a Bottle', a musical time capsule locked away until New Year 2024, to reconnect with their past selves by curating a playlist of songs significant to them at the present moment.
Customers
Music enthusiasts, individuals seeking a unique way to reflect on personal growth, and those looking for a nostalgic experience are the primary users.
Unique Features
The ability to send your future self a playlist as a time capsule that opens on a specific future date is unique.
User Comments
Innovative concept for music lovers
Great way to document personal growth and memories
Exciting anticipation for the future reveal
User-friendly and engaging experience
Creative gift idea for friends and family
Traction
Not available
Market Size
The global music streaming market was valued at $20.9 billion in 2022.