What is Obsidian?
Determine your customer costs, features that are draining your cash, and customers that are profitable. Optimise your sales, marketing, and operations.
Problem
Companies often struggle to understand their customer costs and identify which features or customers are negatively impacting their profitability, leading to inefficient sales, marketing, and operations strategies.
Solution
Obsidian is a unit economics intelligence platform that enables businesses to determine their customer costs, identify cash-draining features, and pinpoint profitable customers to optimize their sales, marketing, and operations.
Customers
The primary users are likely to be startup founders, CFOs, and financial managers in the tech industry, looking to optimize their company's financial performance.
Unique Features
The unique aspect of Obsidian is its focus on unit economics, providing detailed insights into customer costs, identifying loss-making features, and supporting optimization efforts across sales, marketing, and operations.
User Comments
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Traction
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Market Size
The global market for business intelligence software is projected to reach $33.3 billion by 2025, signaling a sizable opportunity for Obsidian.
