What is Nurtra - Stop Binge Eating?
Nurtra leads binge eating disorder patients through an exercise to calm their urges with AI-generated-and-spoken personalized quotes. The more urges patients overcome, the more in-control they are of their eating habits!
Problem
Users with binge eating disorder struggle to calm their urges, leading to ineffective self-management and reliance on generic coping methods.
Solution
A mobile app tool where users engage in AI-generated-and-spoken personalized exercises to calm binge eating urges through tailored quotes, progressively improving habit control.
Customers
Adults diagnosed with binge eating disorder, particularly those in cognitive behavioral therapy or self-guided recovery programs.
Unique Features
AI-generated-and-voiced real-time interventions, personalized progress tracking based on urge frequency, and integration of behavioral therapy principles.
User Comments
Reduces immediate cravings effectively
Personalized quotes feel supportive
Easy to use during high-stress moments
Helps build long-term discipline
Lacks deeper therapeutic guidance
Traction
Launched 3 months ago, 100+ active users, $2k MRR, featured in 2 mental health newsletters, founder has 1.2k followers on X.
Market Size
The global eating disorder treatment market was valued at $3.9 billion in 2023 (Grand View Research).
