What is Mixpanel Events 2.0?
No more getting stuck on arbitrary feature limits: get 1M events free on Mixpanel's Growth plan by simply putting down a credit card. We've made our pricing 100x cheaper — because we're done being part of the unintuitive SaaS pricing doom loop.
Problem
Businesses struggle to accurately track user interactions within their online platforms, which can result in poor decision-making and uninformed strategies.
Current systems often have arbitrary feature limits and high costs that hinder their usability for growing companies.
Solution
An advanced analytics platform that allows businesses to track and analyze user interactions and events within their applications.
Users can monitor up to 1M events for free on the Growth plan and avoid feature limits which typically affect data-driven decision-making.
Customers
Product managers, data analysts, and marketing teams seeking detailed user interaction data to inform strategy.
Typically part of tech startups or mid-sized companies wanting to optimize their application performance and user experience.
Unique Features
Cost-effectiveness with the ability to track up to 1 million free events monthly
Elimination of feature limits commonly seen in analytics software
Easy integration with the existing suite of application tools
User Comments
Users appreciate the affordability and the high event limit.
The integration process is simple and straightforward.
Some users reported a learning curve with navigating the platform.
The platform is highly beneficial for startups and small companies.
The support team received praise for being responsive and helpful.
Traction
Mixpanel has updated its pricing to offer 100x cheaper rates.
1 million free monthly events are available on the Growth plan.
Mixpanel continues to be a key player in analytics tools for businesses.
Market Size
The global web analytics market was valued at $3.02 billion in 2020 and is expected to expand at a CAGR of 16.4% from 2021 to 2028.
