What is Milk Diary: Baby Feeding?
Milk Diary helps parents manage their unique baby feeding journey. Whether your family is nursing, pumping, and/or bottle feeding, seamlessly track sessions and feeds, manage your milk storage, stay on schedule with reminders and gain insights on your journey.
Problem
New parents struggle to manually track baby feeding sessions (nursing, pumping, bottle feeding), milk storage, and schedules using spreadsheets, notes, or multiple apps, leading to time-consuming coordination, inconsistent data, and missed feeds.
Solution
A mobile app that enables parents to track all feeding methods (nursing/pumping/bottle), manage milk inventory, set reminders, and analyze feeding patterns in one place. Examples: logging breastfeed duration, tracking pumped milk expiration dates, syncing data across caregivers.
Customers
New parents (primarily mothers), caregivers of infants (0-12 months), and families with mixed feeding routines. Demographics: Age 25-40, tech-savvy, healthcare-conscious.
Unique Features
Unified tracking for all feeding types, milk storage countdown timer with expiration alerts, multi-user sync for shared caregiving, and lactation progress analytics.
User Comments
Simplifies nighttime feeding logs
Helps manage milk stash effectively
Reminders prevent missed pumps
Shared access with partner simplifies coordination
Insights improved breastfeeding routine
Traction
Launched in 2023, featured on ProductHunt (600+ upvotes), 50k+ downloads on app stores, 4.8/5 rating from 1.2k reviews, $12k MRR (premium features at $4.99/month).
Market Size
The global parenting apps market is projected to reach $3.6 billion by 2027, with baby care apps being the fastest-growing segment (23% CAGR).
