What is ISO125: Retro Film Photography?
ISO125 brings film photography vibes to your iPhone. Shoot photos and videos with real-time film LUTs, grain, and authentic retro tones. No editing needed — just capture and share.
Problem
Users want to achieve vintage film photography aesthetics but rely on post-editing apps or manual adjustments to mimic retro effects leading to time-consuming editing and inconsistent authenticity.
Solution
A mobile app (iOS) that lets users capture photos/videos with real-time retro film effects like LUTs, grain, and color tones, eliminating the need for post-processing (e.g., shoot 90s-style content instantly).
Customers
Photographers, Gen Z/Millennial social media enthusiasts, and content creators seeking nostalgic visual branding for platforms like Instagram and TikTok.
Unique Features
Real-time rendering of film grain and color profiles (e.g., Fuji Superia 125 film emulation) with no post-editing required.
User Comments
Perfectly replicates 90s film look
No more VSCO editing hassle
Grain effect feels authentic
Instant sharing feature saves time
LUTs match classic films
Traction
Launched on Product Hunt (date unspecified), featured on platform. Exact metrics unlisted, but comparable retro photo apps (e.g., Huji Cam) have 10M+ downloads and $1M+ annual revenue.
Market Size
The global photo editing app market was valued at $1.1 billion in 2023 (Grand View Research), with retro/vintage filters driving niche demand.
