What is HUE?
HUE is the app for meeting, dating, and making friends through culture. Whether you are part of the diaspora, exploring new backgrounds, or simply seeking genuine friendships, HUE helps you build authentic relationships. Connect with 🇳🇬🇰🇷🇮🇳🇨🇳 & more!
Problem
Users struggle to build authentic relationships on traditional dating/friendship apps that prioritize superficial interactions based on shared culture or diaspora.
Solution
A culture-first dating & friendship app where users connect through shared cultural backgrounds via a culture-first matching mechanism, enabling connections with Nigerians, Koreans, Indians, Chinese, and others.
Customers
Expats, international students, diaspora members, and culturally curious individuals seeking meaningful connections beyond geographical boundaries.
Unique Features
Focuses exclusively on cultural identity as a core matching factor, supporting diaspora communities and cross-cultural exploration.
User Comments
Cultural niche fills a gap in generic apps
Easy to connect with shared heritage
App design feels inclusive
Limited user base in some regions
Desire for more cultural filters
Traction
Launched in 2023, featured on Product Hunt with 500+ upvotes. Comparable apps like Dil Mil report 5M+ users.
Market Size
Global online dating market valued at $12.5 billion in 2023 (Statista), with niche cultural apps capturing ~15% share.
