What is Holder?
Holder’s Automation Builder connects web2 & web3 data to drive personalized, automated customer journeys. Traditionally, only developers could fully leverage blockchain data, but Holder is putting that ability in the hands of marketers in a no-code builder.
Problem
Traditionally, only developers could fully leverage blockchain data, resulting in a challenge for marketers in web3 brands and creators to personalize and automate customer journeys. The inability of marketers to utilize blockchain data has been a significant drawback.
Solution
Holder provides a no-code builder that connects web2 & web3 data to drive personalized, automated customer journeys. With this tool, marketers can create automated, personalized marketing campaigns by leveraging blockchain data without needing extensive coding knowledge.
Customers
The primary users are marketers in web3 brands and creators who seek to enhance their customer engagement through personalized, automated journeys without the need for deep technical blockchain knowledge.
Unique Features
Holder's standout feature is its Automation Builder which allows seamless integration of web2 and web3 data. This capability is unique as it empowers marketers to leverage blockchain data efficiently without coding, a significant advantage in the web3 space.
User Comments
Not available due to the specific constraints of this task.
Traction
Not available due to the specific constraints of this task.
Market Size
The global blockchain in the retail market size was valued at $80 million in 2020 and is expected to grow, indicating a growing market for products like Holder.