What is Halfway for Couples?
Discover your attachment styles with our free couples assessment. Get personalized relationship insights based on attachment theory. Start strengthening your bond today.
Problem
Couples struggle to understand their relationship dynamics and attachment styles, leading to generic or ineffective advice that doesn't address their specific needs.
Solution
A web-based tool where users take a free couples assessment based on attachment theory to receive personalized relationship insights and actionable steps.
Customers
Couples in committed relationships, particularly those interested in psychology or self-improvement, aged 25-45, seeking data-driven ways to improve communication and emotional bonds.
Unique Features
Focuses exclusively on attachment theory for relationship analysis, offering science-backed compatibility assessments and tailored improvement strategies.
User Comments
Helps identify communication patterns
Easy 15-minute assessment
Actionable insights for both partners
Free foundational version
Science-backed approach
Traction
Launched on ProductHunt in 2023 (exact date unspecified), website domain registered in 2022. Early traction with 1K+ mentions across social platforms, though specific user/revenue metrics undisclosed.
Market Size
The global online relationship counseling market was valued at $2.4 billion in 2023, with couples therapy apps seeing 300% growth since 2020 (Grand View Research).
