What is Forester: Walk&Plant?
Walk, earn currency, and plant real trees. Get active and make the world greener.
Problem
Users lack motivation to exercise regularly or engage in physical activities.
Users may struggle to find purpose or immediate benefits from walking or exercising in their daily routine.
Solution
Mobile app platform where users can walk, earn virtual currency, and contribute to planting real trees.
Core features: walking to earn currency, planting real trees with earned virtual currency.
Customers
Individuals: Fitness enthusiasts, environmental advocates, individuals looking for motivation to exercise.
Organizations: Companies promoting employee wellness programs, environmental organizations.
Unique Features
Incentivizing physical activity through tree planting rewards.
Combining fitness with environmental impact and sustainability.
User Comments
Creative way to motivate exercise and contribute to the environment.
Love the concept of earning rewards for staying active and planting trees.
Great app for those looking to make a positive impact while staying healthy.
Engaging and fun way to track daily walks and see real-world results.
Exciting to see my steps turn into a tangible benefit for the environment.
Traction
Over 100k downloads on app stores.
Featured in multiple media outlets for its innovative approach to fitness and environmental conservation.
Positive user reviews and growing community engagement.
Partnerships with environmental organizations and fitness brands.
Market Size
Global fitness app market size: Estimated at $4.4 billion in 2021 and projected to reach $14.7 billion by 2026.
Global environmental conservation market size: Valued at $73.3 billion in 2020 and expected to grow at a CAGR of 9.0% from 2021 to 2028.