What is Everything Spring?
Floral happiness, cool hues and everything spring. These pretty, feminine pieces are perfect for lazy outdoor lunches or evenings sipping sunset cocktails.
Problem
Users currently have limited access to romantic and feminine clothing collections that are appropriate for spring outings like outdoor lunches or evenings with friends.
Sourcing fashionable seasonal attire is often time consuming and can result in pieces not matching the desired aesthetic for seasonal events.
Solution
An online platform offering a variety of feminine spring-inspired clothing pieces, allowing users to easily access and purchase items suitable for spring activities, like dresses for outdoor lunches or evenings with friends.
Customers
Fashion-conscious women in their 20s to 40s who are interested in seasonal clothing styles, enjoy online shopping, and frequently engage in social outings during spring.
Unique Features
Curated selection specifically focused on spring attire with a romantic and feminine theme.
Market Size
The global women's apparel market was valued at $1.9 trillion in 2019 and is expected to grow as the trend for online shopping and seasonal fashion increases.
