What is Emma?
Emma is AI that understands food globally. It reads any label in any language, uncovers hidden sugars, harmful additives, toxins and allergens, and tells you what’s safe. No databases. No guessing. Just personal health clarity, anywhere.
Problem
Users currently rely on manual label reading or limited databases to identify harmful ingredients in food, facing difficulty deciphering labels in multiple languages and hidden sugars/additives.
Solution
AI-powered food scanning tool where users scan product labels with smartphone cameras to instantly detect sugars, allergens, and toxins globally, e.g., analyzing a Japanese snack label for hidden MSG.
Customers
Health-conscious consumers, diabetics, parents managing kids' diets, travelers, and individuals with food allergies/sensitivities.
Unique Features
First AI nutrition tool that works globally without pre-loaded databases, using real-time image analysis and multilingual processing.
User Comments
Identified allergens I missed in Korean noodles
Accurate sugar detection in bilingual labels
Travel-safe food choices abroad
Simplified keto diet compliance
Child-friendly ingredient alerts
Traction
Launched 3 months ago with 18K+ scans processed
Featured in 12 nutrition influencer videos
7.4/10 average PH rating from 243 votes
Market Size
Global food traceability market projected to reach $29.9 billion by 2028 (Grand View Research 2023)
