What is Buying Bottlenecks by Storylane?
In the B2B land, you’ll encounter advice on how to SELL better on every turn you take. 🤫 But in this newsletter, first time ever, leaders share their solutions by wearing a buyer's hat.
Problem
In the realm of B2B, there's abundant advice on improving sales strategies, but very little guidance is available for the purchasing side. This results in inefficient and less optimized buying processes, leading to wasted resources and missed opportunities for businesses seeking technology solutions. inefficient and less optimized buying processes
Solution
Buying Bottlenecks by Storylane is a newsletter that offers practical wisdom and insights focused on enhancing the tech buying process. Through shared experiences and solutions from leaders who put on the buyer's hat, readers can expect to gain knowledge on navigating through purchasing tech products more efficiently and effectively. practical wisdom and insights focused on enhancing the tech buying process
Customers
B2B tech buyers, procurement managers, and decision-makers within companies looking to optimize their tech purchasing strategies.
Unique Features
The unique angle of offering advice from a purchasing perspective in the B2B sector, especially within the technology industry, and the inclusion of insights directly from leaders and experts.
User Comments
Currently, there are no specific user comments available for analysis.
Traction
Details on the number of subscribers, revenue, or specific traction metrics are currently unavailable.
Market Size
Specific data on the market size for B2B tech buying advice and newsletters is not readily available, but considering the vast B2B e-commerce market is expected to reach $20.9 trillion by 2027, there is significant potential for niche services that cater to this sector.
