What is Build & Break?
We're excited to introduce Build & Break - Habit Garden, an iOS app aimed at solving one of the core problems with habit-building: the isolation of effort. Our Core Philosophy: Social Accountability & Visible Consequence.
Problem
Users struggle with habit-building due to isolation of effort using traditional habit trackers, leading to lack of accountability and lower motivation.
Solution
An iOS app that combines social accountability with visible consequences using a plant-growing metaphor, allowing users to track habits, share progress, and see plants grow or die based on their consistency.
Customers
Individuals focused on self-improvement who need community support to stay motivated, particularly iOS users aged 18-35.
Unique Features
Social accountability through shared habit progress, gamified plant growth tied to habit consistency, and real-time consequences (plant death for skipped habits).
User Comments
Makes habit-building engaging with plants
Social features boost commitment
Visual consequences add accountability
Fun alternative to solo trackers
Community support reduces isolation
Traction
Launched on ProductHunt; growth metrics (users, revenue) not publicly disclosed.
Market Size
The global habit-tracking app market was valued at $500 million in 2022, growing at 15% CAGR (Grand View Research).
