What is BUILD?
BUILD is Bounce Forward's first ever progressive overload program. It is a 6-week, 4-day split program focusing on building muscle through strength training workouts at home. Bounce Forward is an at-home fitness app that includes of 400+ on demand workouts.
Problem
Users struggle with traditional at-home workouts that lack structured progression and consistency, leading to suboptimal muscle growth and inconsistent results due to absence of progressive overload programming.
Solution
A fitness app offering a 6-week progressive overload program with 4-day split strength training workouts, enabling users to follow guided home workouts (400+ on-demand) and track progress systematically.
Customers
Adults seeking structured at-home fitness routines, particularly busy professionals, home exercisers, and fitness enthusiasts aged 20-45 prioritizing muscle building and consistency.
Unique Features
Focus on progressive overload principles, 4-day split targeting muscle groups, app-based tracking, and a curated library of 400+ workouts designed for home environments.
User Comments
Effective muscle-building program
App simplifies workout consistency
Clear progression tracking
Saves gym membership costs
Requires minimal equipment
Traction
400+ on-demand workouts available; featured on ProductHunt with 100+ upvotes; part of Bounce Forward’s app ecosystem targeting at-home fitness audiences.
Market Size
The global fitness app market was valued at $1.4 billion in 2023, with home workout segments growing at 12% CAGR due to post-pandemic demand (Allied Market Research).
