What is BetterCQ?
Companies are going global and cross-cultural teams are becoming more prevalent. BetterCQ is a learning platform empowering global professionals with cultural intelligence. Use our learning platform and garner a higher CQ amongst your peers.
Problem
Users in global companies and cross-cultural teams struggle with lack of specialized training and tools to effectively navigate cultural differences, leading to communication gaps, reduced collaboration, and inefficiencies in multicultural work environments.
Solution
A cultural intelligence (CQ) learning platform offering interactive modules, assessments, and resources to help professionals develop cross-cultural competencies. Users can access courses, track progress, and apply insights to real-world scenarios (e.g., improving team dynamics or client interactions).
Customers
HR managers, global team leaders, and professionals in multinational corporations, remote workers, expatriates, and educators focused on cross-cultural training. Demographics: Ages 25-50, working in tech, consulting, or international NGOs.
Unique Features
Focuses exclusively on cultural intelligence (CQ) with data-driven assessments and scenario-based learning tailored to real workplace challenges. Combines academic research with practical applications.
User Comments
Helps bridge communication gaps in diverse teams
Practical modules for global client interactions
Easy-to-track progress metrics
Supports DEI initiatives effectively
Needs more region-specific content
Traction
Launched in 2023, featured on ProductHunt with 180+ upvotes. Website claims partnerships with 50+ companies and 5,000+ active users. Pricing starts at $15/user/month.
Market Size
The global corporate training market is valued at $370 billion, with diversity and inclusion training segments growing at 11% CAGR. Cross-cultural training is a key driver in this space.
