What is Better Guiding?
All-in-One CRM Platform for Guide Agencies to Manage Trips & Clients.
Problem
Mountain and adventure guide agencies currently use generic CRM tools or manual methods like spreadsheets to manage client relationships and trip logistics. Generic CRM tools lack features tailored to adventure tourism needs, leading to inefficient trip scheduling, client communication, and equipment coordination.
Solution
A specialized CRM platform for guide agencies that centralizes trip management, client profiles, booking systems, and equipment tracking. Users can automate itinerary creation, track client preferences, and manage seasonal bookings.
Customers
Adventure tour operators, mountain guide business owners, and outdoor expedition coordinators who manage multi-day trips and require client-specific logistics.
Unique Features
Built-in templates for adventure trip workflows, integration with outdoor activity-specific booking channels, and client safety/equipment requirement tracking.
User Comments
Simplifies group trip coordination
Reduces manual data entry for seasonal bookings
Tailored for outdoor guide workflows
Improves client retention
Mobile-friendly for remote locations
Traction
Launched on ProductHunt in 2023 with 420+ upvotes. Founder has 2.3k followers on LinkedIn. Comparable adventure tourism CRMs like Checkfront report $10M+ ARR.
Market Size
The global adventure tourism market is projected to reach $1.626 trillion by 2030 (Grand View Research), with niche CRMs capturing ~1-3% of this value chain.
