What is Belong?
Belong is a digital wealth app for NRIs. Invest in USD fixed deposits, protect against INR depreciation & earn tax-free returns. No new bank account needed. Now live for UAE-based NRIs. Simple, paperless, built for global Indians.
Problem
Users struggle to manage cross-border investments efficiently across multiple systems, facing challenges like INR depreciation risks, complex processes, and tax inefficiencies.
Solution
A digital wealth app enabling NRIs to invest in USD fixed deposits, hedge against INR depreciation, and earn tax-free returns without opening a new bank account. Example: UAE-based NRIs can invest paperlessly.
Customers
UAE-based NRIs (professionals, businesspeople) seeking simplified cross-border wealth management with India-focused financial solutions.
Unique Features
Tailored for NRIs with USD-based fixed deposits, currency risk mitigation, tax-free returns, paperless onboarding, and no need for new bank accounts.
Traction
Launched for UAE-based NRIs; traction details (users, revenue) unspecified in provided data.
Market Size
Global NRI remittance inflows to India reached $83 billion in 2020 (World Bank).
