What is Ballpark Card sorting?
Ballpark card sorting is a simple, hands-on way to see how people naturally organise information. Participants sort labelled cards into groups that make sense to them, giving you valuable insights to create a structure that feels intuitive and easy to navigate
Problem
Users struggle with creating intuitive and easy-to-navigate structures for their information
Drawbacks: Lack of understanding how users naturally organize information can lead to confusing structures, resulting in poor user experience
Solution
Card sorting tool
Allows users to observe how people naturally organize information by sorting labeled cards into groups
Core features: Hands-on approach, insight generation, intuitive structure creation
Customers
UX designers
Occupation: Information architects, product managers
Unique Features
Hands-on approach to understanding user information organization
Direct insights into creating intuitive information structures
User Comments
Simple tool for UX insights
Helped me improve my website's navigation
Great way to understand user perspectives
Easy to use and effective
Highly recommended for UX designers
Traction
300k users utilizing the platform
$100k MRR with a steady increase in revenue
Featured in major UX conferences
Market Size
$22.3 billion market size for UX design tools in 2021
Growing demand for intuitive user experience solutions
