What is Aruki – Japanese IWT Walk?
Aruki helps you walk smarter, not longer. Inspired by Japan’s Interval Walking Training, it guides you with simple brisk–recovery intervals and gentle cues. Minimal, distraction-free, and subscription-free—just one-time unlock for premium features.
Problem
Users following traditional walking routines struggle to optimize health benefits like calorie burn, VO2 max, and leg strength due to lack of structured guidance and interval-based training
Solution
Mobile app implementing Japan’s Interval Walking Training (IWT) method with brisk–recovery intervals. Users receive real-time vibration cues for pace changes, personalized intensity calibration, and progress tracking (e.g., 3-min brisk walks alternating with 3-min recovery walks)
Customers
Seniors seeking joint-friendly exercise, office workers wanting efficient routines, and fitness beginners prioritizing low-barrier entry
Unique Features
Scientifically-backed IWT protocol validated by Kyoto/Shinshu Universities, no subscription model (one-time $4.99 unlock), offline functionality, minimal interface
User Comments
Improves walking stamina noticeably
Simple vibration cues prevent phone-checking
No monthly fees appreciated
Effective for weight management
Gentle on knees
Traction
Launched 3 days ago with 127+ upvotes on Product Hunt, $4.99 one-time purchase (no revenue data), founder @seita_h has 1.3K X followers
Market Size
The global fitness app market reached $1.6 billion in 2023 (Statista, 2024), with walking apps accounting for 27% segment share
