What is Apple Search Ads Extension?
1. Numerical k/w popularity score - instead of dots. 2. Toggle the popularity score for a different country without leaving the screen.
Problem
Users previously dealing with ambiguous ratings like dots to assess keyword popularity on Apple Search Ads faced challenges in interpreting precise keyword performance and comparing keyword statistics across different countries efficiently.
Solution
A web-based analytics tool that provides a numerical keyword popularity score for Apple Search Ads and allows for toggling between different countries' scores on the same screen. This enables marketers to make informed decisions based on precise data without navigating away from the page.
Customers
Digital marketers, PPC specialists, and businesses using Apple Search Ads to target specific demographics are the primary users.
Unique Features
The key unique features include a numerical scoring system for keyword popularity, replacing less specific indicators like dots, and the ability to compare scores across different countries directly on the same interface.
User Comments
Detailed insights enable precise campaign adjustments.
Switching countries feature saves time.
Numerical scores are easier to interpret than dots.
Critical for maximizing ROI on Apple Search Ads.
Helps in understanding competitive landscapes better.
Traction
Launched recently, details on product uptake like number of users or revenue aren’t disclosed yet. No specific MRR or ARR values available at this stage.
Market Size
The global keyword research tools market, encompassing tools similar to this product, is a segment of the extensive SEO market projected to be worth $1.5 billion by 2025.